As the cliché goes, “if you don’t have an online presence, it seems you don’t exist at all.” That’s why almost every company nowadays has their own company website aside from their physical business building.
Having a company website offers a global visibility of your products and services thus the higher the chance of gaining more profits. But for those companies or businessmen who are also targeting to create a website of their own, deciding on the type of blog or site platform to use is indeed a tough and mind bugling decision.
There are numerous blog platforms that are available online and all of them have different amazing features to offer. One of which is WordPress. But WordPress has two forms and it somehow cause some confusion to web marketers on the distinction between the two, thus can’t decide on which of them is the best: WordPress.com or WordPress.org.
To clear things up: Let’s define each:
What is WordPress.org?
Based on the WordPress website, WordPress.org is the main software that provides in creating a blog, but it doesn’t offer to host your blog on the net. You will need to pay for a different hosting provider to have a domain name and to host your company blog. This is a paid a platform, thus provides you with ultimate customization or any plug ins that you need for your company site.
What is WordPress.com?
WordPress.com is the subset of WordPress.org. It is their Open Source Software that offers free blog creation and free sign-ups, but since it is free, it has limited access for customizations and other tools.
Still Puzzzled? Let’s get into the details by weighing the Benefits and Limitations of the two:
Benefits of WordPress.com:
- It’s Free and Easy to Use: All you need is your email address and sign up for an account, and presto! You have your own blog!
- No software to be downloaded or pay for hosting your site.
- Everything from the theme, upgrades, spam security, backups feature, and etc are available.
- Allows you to monitor your real time traffic stats, comments, post rankings, and other special features not available in most free blog platforms.
- Offers optional paid upgrades if you want to access their premium features.
- No technical knowledge on coding require
Limitations of WordPress.com
- Limited options for themes, plug-ins and widgets
- Running a custom theme is restricted. CSS is in default mode, but if you want to access the full CSS editing tool, you can pay for the upgrade version.
- It does not permit to include any advertisements on the blog
- If you want to switch to WordPress.org in cases that your blog becomes popular and want to monetize it, you will get a new domain name and URL address.
- No RSS Stats and not compatible with Goggle Analytics
Benefits of WordPress.org
- Unlimited access for uploading themes and plugins
- Ultimate control on code changing if you are a programmer
- Offers, automatic ping, multiple authors access, sidebar widgets, custom themes and other plug-ins
- Income Opportunity by allowing advertisements, shopping carts and third party sales to put into your blog.
- You can customize your domain, email address and etc.
- You can sell it if you don’t want it anymore.
- You can have a great community and can establish a good business standing later on.
Limitations of WordPress.org
- Doesn’t host your blog for you, thus you need to pay for a good web hosting provider to host your blog. So if you don’t have a cash, let’s say $100 a year to compensate for a hosting site that assures you of generating high traffic, you will resort to wordpress.com, because it is free.
- You need to be technically minded to set up and run the site and of course to maximize the options offered.
- You’re responsible for everything, from handling back-ups, stopping spam, and upgrading a new software manually if there’s a new version that comes out.
Choosing between WordPress.com and WordPress.org, depends on your purpose. If you want to establish a long term goal for your business, then you have to choose the platform that can give you unlimited access to all your desired look and feel of your site and that you can call it as your own. But you need to be willing to sacrifice a little and be open to the fact that you need to pay a small host fee for the other.
Thanks for reading,
Feel free to leave a comment of your thoughts!